My interview on “Best Practices” podcast with Jared Wall

Reshoring won’t happen. Not for manufacturing.

Skilled labor is dying off. None of the investment will come in time. And Gen Z just wants to be influencers.

At least that’s the common refrain of the mainstream press.

But I don’t think so.

Learn more about the opportunity in manufacturing in this podcast.

Does Simple Language Make Everybody Dumber?

Small business fills a role to meet people’s needs. To do that, people have to recognize how these goods and services fit into their daily lives.  Sometimes, these offerings are way ahead of what people are aware of. And founders default to the complicated terms they’re familiar with. In my experience, most technical clients write at a collegiate level.Continue reading “Does Simple Language Make Everybody Dumber?”

Your Small Business Can Get Better at Selling

I started out sucking at sales. And it almost cost me everything. You see, I tried to leap from manufacturing to the unknown of digital marketing. I still love manufacturing, but I hated feeling like I was running into a wall. I needed a better way to interact with like-minded people and sell ethical productsContinue reading “Your Small Business Can Get Better at Selling”