Marketing – Promethian Impulse, LLC

Dominate with Consistency: An SEO Case Study

Sure, SEO works for tweaking existing content.

But a recent job for a client showed me how little that matters when your website’s footprint is small.

See what dominates SEO in this post.

Can Rising Prices Be a Good Thing?

Rising prices hit pocketbooks, but can they also create opportunities?

Learn more on making the most of high prices in this post.

Should you buy into decarbonization marketing?

Will decarbonization save the world? Or will it drain a building manager’s budget?

Learn more about the hidden pitfalls behind the marketing in my latest blog.

Should Industrial Services Worry About a Robot Takeover?

Robots are coming for more jobs! Or are they?

Learn more here about how industrial service providers can thrive in this environment.

Does Simple Language Make Everybody Dumber?

Small business fills a role to meet people’s needs. To do that, people have to recognize how these goods and services fit into their daily lives. Sometimes, these offerings are way ahead of what people are aware of. And founders default to the complicated terms they’re familiar with. In my experience, most technical clients write at a collegiate level.Continue reading “Does Simple Language Make Everybody Dumber?”

Your Small Business Can Get Better at Selling

I started out sucking at sales. And it almost cost me everything. You see, I tried to leap from manufacturing to the unknown of digital marketing. I still love manufacturing, but I hated feeling like I was running into a wall. I needed a better way to interact with like-minded people and sell ethical productsContinue reading “Your Small Business Can Get Better at Selling”

Does Your Small Business Add Value?

It’s a new year. Which means it’s time to reregister my business. And just my luck! Two businesses offered to complete my business registration for me. But it wasn’t really an offer. More like a heavy dose of fear steeped in compliance. I would be in big trouble if I missed this! Thank goodness theyContinue reading “Does Your Small Business Add Value?”

Can Mindfulness Prevent the Harari Hack?

Have you ever felt like you were useless? Like nothing you did mattered, no one cared about what you said, and there was no way for you to get ahead? You’d probably unload if someone told you this to your face. This is how a lot of people react to well-known futurist Yuval Noah Harari.Continue reading “Can Mindfulness Prevent the Harari Hack?”