Does Simple Language Make Everybody Dumber?

Small business fills a role to meet people’s needs. To do that, people have to recognize how these goods and services fit into their daily lives.  Sometimes, these offerings are way ahead of what people are aware of. And founders default to the complicated terms they’re familiar with. In my experience, most technical clients write at a collegiate level.Continue reading “Does Simple Language Make Everybody Dumber?”

Does Your Small Business Add Value?

It’s a new year. Which means it’s time to reregister my business. And just my luck! Two businesses offered to complete my business registration for me. But it wasn’t really an offer. More like a heavy dose of fear steeped in compliance. I would be in big trouble if I missed this! Thank goodness theyContinue reading “Does Your Small Business Add Value?”

FTX Collapse

Can Easy Cryptocurrency Gains Replace Skills? A lot of people who thought they had a ticket to financial security just lost a lot of money. The collapse of the FTX trading platform is the latest failure of a cryptocurrency exchange. Like TerraLuna and Tether before it, FTX drew in people with big results and promises.Continue reading “FTX Collapse”